by SMS-iT | Apr 7, 2024 | Stories
Customer churn refers to the phenomenon where customers stop doing business with a company or stop using its products or services. It is a significant concern for businesses as it directly impacts their revenue and profitability. Customer retention, on the other hand,...
by SMS-iT | Apr 2, 2024 | Stories
AI-driven customer churn prediction in SMS-iT CRM is a powerful tool that businesses can utilize to improve customer retention and ultimately drive business success. Customer churn refers to the loss of customers or clients, and it is a significant concern for...