by SMS-iT | Apr 9, 2024 | Stories
Lead scoring is a crucial aspect of customer relationship management (CRM) that helps businesses identify and prioritize potential customers based on their likelihood to convert. By assigning a score to each lead, businesses can focus their efforts on the most...
by SMS-iT | Apr 3, 2024 | Stories
AI-powered lead scoring is a process that uses artificial intelligence algorithms to evaluate and rank leads based on their likelihood to convert into customers. It is an essential component of customer relationship management (CRM) systems, as it helps businesses...