In the realm of sales, upselling and cross-selling are two powerful strategies that can significantly enhance revenue and customer satisfaction. Upselling involves encouraging customers to purchase a more expensive version of a product or service they are already...
SMS-iT Blog
The “Two-Path” Nurture: Fast Track vs Deep Dive
The concept of nurturing is multifaceted, encompassing various strategies and methodologies that can significantly influence a child's development. At its core, the Two-Path Nurture Concept presents two distinct approaches: the Fast Track and the Deep Dive. Each path...
Appointment Math: Buffers, Limits, and Show-Up Rates
In the fast-paced world of business, the ability to manage appointments effectively can be a game-changer. Appointment math is not just about counting the number of scheduled meetings; it encompasses a strategic approach to maximizing productivity and ensuring that...
E-commerce Win-Back Flows: Turn “Lapsed” Into “Loyal”
In the dynamic world of e-commerce, retaining customers is as crucial as acquiring new ones. Win-back flows are strategic campaigns designed to re-engage lapsed customers—those who have not interacted with your brand for a certain period. These flows are not merely...
The Salesroom OS: Live Scripts, Objections, and Next Steps
In the ever-evolving landscape of sales, organizations are constantly seeking innovative solutions to enhance their processes and drive results. Enter the Salesroom OS, a revolutionary platform that integrates seamlessly with SMS-iT, the world’s first No-Stack Agentic...
The 10-Minute Persona: Ship Brand-Safe AI Fast
In the fast-paced world of marketing, the ability to quickly adapt and respond to consumer needs is paramount. Enter the concept of the 10-Minute Persona—a revolutionary approach that allows businesses to create detailed customer profiles in a fraction of the time...
Re-Engage Cold Accounts With One Trigger
In the dynamic landscape of business, maintaining a robust relationship with customers is paramount. However, it is not uncommon for accounts to grow cold over time. These cold accounts represent untapped potential and can be a goldmine for businesses willing to...
The Quiet Power of RCS: Rich UX, Real Revenue
Rich Communication Services (RCS) represents a significant evolution in mobile messaging, designed to enhance the traditional SMS experience. Unlike standard SMS, which is limited to text and basic multimedia, RCS allows for a more interactive and engaging...
Autopilot Revenue: From QR Scan to Repeat Purchase
In today's fast-paced digital landscape, businesses are increasingly turning to innovative solutions that streamline operations and enhance customer experiences. One such solution is the concept of Autopilot Revenue, which leverages advanced technologies to automate...
Vertical Fast Packs: One-Week Launch Kits by Industry
In an era where businesses are constantly seeking innovative solutions to streamline operations and enhance customer engagement, the concept of Vertical Fast Packs has emerged as a game-changer. These specialized packages are designed to cater to the unique needs of...
Crisis Comms: Templates You Hope You Never Need
In an increasingly unpredictable world, the ability to communicate effectively during a crisis is paramount for any organization. Crisis communication templates serve as essential tools that help businesses navigate the tumultuous waters of unexpected events. These...
From Webinar Chat to Pipeline: Capture Every Signal
In the digital age, webinars have emerged as a powerful tool for businesses to engage with their audience, share knowledge, and generate leads. However, the true potential of webinars extends beyond just the presentation itself; it lies in the interactions that occur...
Your First 10 KPIs in SMS-iT (Templates Included)
In the rapidly evolving landscape of digital communication, understanding key performance indicators (KPIs) is essential for businesses aiming to leverage the full potential of their marketing strategies. SMS-iT, the world’s first No-Stack Agentic AI Platform, offers...
AI Personas as Brand Ambassadors: Guardrails and Tone
In the rapidly evolving landscape of digital marketing, the emergence of AI personas as brand ambassadors is revolutionizing how businesses engage with their audiences. These intelligent agents, powered by advanced artificial intelligence, are not just tools; they are...
The Anti-Churn Calendar: 12 Moments That Matter Most
In today's competitive landscape, retaining customers is as crucial as acquiring new ones. Businesses are increasingly recognizing the importance of customer loyalty and the need to minimize churn rates. Enter the Anti-Churn Calendar—a strategic framework designed to...
Consent-First Marketing: Copy and Flows That Win Trust
In today's digital landscape, where consumers are increasingly aware of their rights and the value of their personal data, consent-first marketing has emerged as a pivotal strategy for businesses. This approach emphasizes the importance of obtaining explicit...
The AI QA Loop: Test, Tweak, and Trust Your Agents
In the rapidly evolving landscape of artificial intelligence, the quality assurance (QA) loop has emerged as a critical framework for ensuring that AI agents operate effectively and reliably. The AI QA loop encompasses a systematic approach to evaluating, refining,...
Scaling Support Without Sacrificing Empathy
In today's fast-paced business environment, empathy has emerged as a cornerstone of effective customer support. It goes beyond mere problem-solving; it involves understanding the emotional state of customers and responding to their needs with genuine care. When...
The Anatomy of a Perfect Appointment Flow (Show-Up Guarantee)
In today's fast-paced world, the appointment flow is a critical component of any service-oriented business. Whether in healthcare, beauty, or professional services, the way appointments are managed can significantly impact customer satisfaction and operational...
Cross-Channel Storytelling: Sequencing SMS, Email, and Video
In today's fast-paced digital landscape, cross-channel storytelling has emerged as a vital strategy for brands seeking to engage their audiences effectively. This approach involves weaving a cohesive narrative across multiple platforms, ensuring that each channel...



















