by SMS-iT | Jul 12, 2024 | Stories
Multi-touch attribution is a data-driven marketing methodology that assigns credit to multiple touchpoints in a customer’s journey before making a purchase. This approach acknowledges that customers interact with a brand through various channels and platforms...
by SMS-iT | Jul 12, 2024 | Stories
SMS-iT CRM is a customer relationship management system that incorporates artificial intelligence to enhance business-customer interactions. This platform utilizes AI technology to provide businesses with data-driven insights, process automation, and personalized...
by SMS-iT | Jul 12, 2024 | Stories
SMS-iT ERP Solutions is a cloud-based enterprise resource planning (ERP) system tailored for small businesses. The software integrates various modules, including accounting, inventory management, customer relationship management (CRM), and human resources, to provide...
by SMS-iT | Jul 12, 2024 | Stories
Enterprise Resource Planning (ERP) is a comprehensive software solution that integrates various business processes and functions into a unified platform. This integration enables seamless information and data flow across different departments within an organization....
by SMS-iT | Jul 12, 2024 | Stories
In the digital era, comprehending the customer journey is essential for businesses to maintain competitiveness and relevance. Customer journey analytics involves monitoring and examining customer interactions with a brand across various touchpoints, spanning from...
