by SMS-iT | Jun 16, 2024 | Stories
CRM data integration is a crucial aspect of modern business operations. It involves the process of consolidating customer data from various sources and systems into a single, unified platform. This integration allows businesses to have a comprehensive view of their...
by SMS-iT | Jun 16, 2024 | Stories
In today’s highly competitive business landscape, customer churn has become a significant concern for companies across various industries. Customer churn, or the rate at which customers stop doing business with a company, can have a detrimental impact on a...
by SMS-iT | Jun 16, 2024 | Stories
Understanding your customers’ needs and preferences is crucial for the success of any sales strategy. By taking the time to truly understand what your customers are looking for, you can tailor your approach to meet their specific needs. This can involve...
by SMS-iT | Jun 16, 2024 | Stories
CRM user experience plays a crucial role in the success of any customer relationship management system. User experience refers to the overall experience a user has when interacting with a CRM system, including how easy it is to navigate, how intuitive the interface...
by SMS-iT | Jun 16, 2024 | Stories
Account-Based Selling (ABS) is a strategic approach to B2B sales and marketing that focuses on identifying and targeting high-value accounts, and then tailoring sales and marketing efforts to meet the specific needs of those accounts. Unlike traditional lead-based...